The power of real-time translation
The web is all about real time. It's dynamic. It's iterative. Web translation needs to be dynamic and iterative too.
Does your web technology support storing and displaying multi-language content?
Is your site properly encoded to handle non-English character sets, such as Asian languages?
Does your technology support a built-in workflow to automatically identify new content and queue it for translation?
Traditional web translation involves extensive internal development and complex technical integration, requiring months of work and tens of thousands of dollars. With Smartling, translation is a real-time service that happens automatically whenever you update your website.
How soon can you start?
The Smartling Translation Delivery Network (TDN) is a revolutionary approach to web translation, bringing you high-quality, localized websites in a fraction of the time required by other services.
Here's how it works: you decide which portions of your site you want to localize, and how you'd like them translated. Our automated technology will manage the translation, and deliver your translated content. Visitors are presented content that corresponds to their specific location or language preference.
With Smartling, translation takes hours or days, not months. In many cases, there are zero integration requirements — simply give us your website address, and we'll take care of the rest.
Dynamic content, automatic translation
Smartling technology is not limited to just static "brochure" websites. It works with dynamic, database-driven content. It works with shopping carts. It works with personalized content, including member accounts, social networks, and individual information.
Thanks to our sophisticated change detection technology, we can instantly identify any new or modified content on your site, then automatically alert the appropriate translation teams. Whether it's a few paragraphs or a few pages, all you'll need to do is approve the translation, and it will be available in a matter of hours. It doesn't get any easier than that!
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Google Translate / Babelfish | Facebook Translations | Traditional Localization Service Agency | In-House localization | |
| Your fully-branded experience | YES | NO | NO | YES | YES |
| SEO Compatible | YES | NO | NO | YES | YES |
| Professional Translations | YES | NO | NO | YES | YES |
| Crowdsourced Translations | YES | NO | YES | NO | NO |
| Machine Translations | YES | YES | NO | NO | NO |
| Automatic Change Detection | YES | YES | NO | NO | MAYBE |
| Time to implement | 0 to 3 days | 1 to 3 days | 1 to 3 days | 3 to 9 months | 3 to 9 months |
| Translation Turnaround Time | days to weeks | n/a | months | weeks to months | months |
| Implementation Costs | $ | $ | $ | $$$ | $$$$ |
Smartling puts you in control
You can start with the one or two languages that get the most traffic to your site. You can translate the most important pages, and leave the rest in English. You can translate specific sections and content, while controlling costs and measuring your ROI. And you can add additional languages and content at any time, with no special technical requirements.
If you need even more control, we offer a comprehensive developer API that enables your organization to specify exactly what content is translated, identify language-specific localization and design characteristics, and take advantage of many other custom features.
Business benefits of website translation
- Increased traffic
- Increased conversions
- Reduced sales and service costs
- Brand enhancement
- Increased tenure / lower churn