The Translation Cost Category Most Companies Forget

The Translation Cost Category Most Companies Forget

The case for content localization is always easier to make when translation costs are kept low. So for Sasha, VP...
Continue reading

Report: Mobile Apps Rule In eCommerce Conversion Comparison

PC sales have steadily declined, smartphone engagement continues to climb, and emerging pockets of the digital population are coming online...
Continue reading

eCommerce Localization and the Gift of Holiday Sales Growth

U.S. retailers now rely on the holiday shopping season for 20% of their annual sales. Or, put another way, one...
Continue reading

Why Global Content Strategies Must Go Past The Purchase

Most global content strategies start by delivering a minimum viable experience. Companies translate website elements that light the path to...
Continue reading

How Translation Can Turn 4% of Traffic Into $2,786,002

Perhaps the most exciting application of website translation is as a means to market penetration. By leveraging localized content, savvy...
Continue reading

3 Markets Where App Localization Wins Big

One year spent building a business case and securing a budget. Several months spent confirming requirements and recruiting talent. Countless...
Continue reading