The Steuben Parade: Celebrating German-American Culture in New York City

The Steuben Parade: Celebrating German-American Culture in New York City

german folk dancersIf you are going to be in New York City in the next two weeks, make sure you don’t miss the Steuben Parade. For over 50 years, the parade has celebrated the Germanic heritage and culture in New York City with beautiful and colorful folkloric costumes and regional music. Named after its founder, Friedrich Wilhelm von Steuben, each September the parade attracts a multitude of people from across the country in commemorating German-American friendship month. The parade has sponsors large and small that help ensure its success year after year.

The Steuben Parade reflects the enriching diversity and multilingualism of the United States. If you happen to be in New York City, here are some dates and places to enjoy the parade festivities:

Monday, September 15 – 5 p.m.
Bierhaus NYC, 712 Third Avenue, Manhattan
Join Bierhaus NYC for a special Happy Hour to benefit the German-American Steuben Parade of NYC!

Friday, September 19 – 11:30 a.m.
Foley Square/Thomas Paine Park, Manhattan at Federal Plaza
The Steuben Parade Committee welcomes 20 groups from Germany to march in this year’s parade. Take advantage of this special opportunity to hear the marching bands warm up for their performance on Fifth Avenue.

Saturday, September 20 – 12 p.m.
Fifth Avenue, 68th Street to 86th Street
Come watch the German-American Steuben Parade, one of the most colorful and fun parades in New York City, as it marches up Fifth Avenue from 68th to 86th Street.

Saturday, September 20 – 1:30 p.m.
Rumsey Playfield – Enter Central Park at E. 72nd St.
After the parade, come out to Rumsey Playfield to attend the largest beer fest in New York City. There’ll be great German food, music by Spitze! and Die Schlauberger, and much more.

For more details on events related to the parade, check out the official website.

About Team Smartling

Smartling is a software company with the mission to make the world’s content multilingual.


Translation Cost Calculator

The Translation Cost Category Most...

The case for content localization is always easier to make when translation costs are kept low. So for Sasha, VP...
Continue reading

Case Study: How Canary Keeps...

A long-term contract, a lawn sign, and a lack of customer support. For many years, these were the three inevitable...
Continue reading

Translation Quality or Translation Speed?...

All marketing gigs are not created equal. “We’re essentially creating a new language,” explains Toni Vicars, Marketing Director EMEA of...
Continue reading

3 Markets Where App Localization...

One year spent building a business case and securing a budget. Several months spent confirming requirements and recruiting talent. Countless...
Continue reading