How to sell out of a new product in 24 hours with Vitamix

November 17th 2020Join us at 11am EST on November 17 to discover how Vitamix, leveraging Smartling's language services and Global Delivery Network, was able to launch more new products for their direct to consumer markets than ever before.

Translation Isn't Blind Vitamix Maximilian Hero Image

Transitioning to Smartling

Consolidating all technology and translation services provided Vitamix with a crucial advantage: time and cost savings.

Customer Experience

The comprehensive Vitamix experience is supported by multiple touch points, like recipes, all of which have to be translated.

Big-Picture Results

Vitamix launched more products in 2020 than they have in any year yet, drawing positive sales results and brand awareness in direct to consumer markets like Canada.

Join us on November 17th @ 11am EST

Vitamix is the premire maker of high performance blending technology for households and businesses. Their go-to-market strategy is two fold: first, they work with distributors worldwide who sell Vitamix products in market; second, they sell directly to consumers online in specific markets, like the United States and Canada. Vitamix uses Smartling's Global Delivery Network and language translation services to provide content and product experiences for users anywhere, today.

Speakers

Adrian Cohn

Adrian Cohn

Head of Marketing at Smartling

Adrian Cohn is a brand and communications strategist with experience conceptualizing and implementing worldwide, omnichannel campaigns. Board member of New Orleans area hospital foundation, Cohn currently serves as Head of Marketing at Smartling, a translation technology and services company.

Max Loeffler - Vitamix

Max Loeffler - Vitamix

Marketing Specialist, Canada & Mexico at Vitamix

About Smartling

Smartling is a language translation company that enables customers to localize content across devices and platforms. The company is recognized by CSA Research as the #1 Leader of the 2019 MarketFlex for Language-Oriented TMS, and by users on G2 as the Leader of the 2019 G2 Grid for Translation Management. Smartling established Enterprise Translation Cloud, a data-driven approach to localization, which enables its customers to achieve higher quality translation at a lower total cost. Smartling is the platform of choice for hundreds of B2B and B2C brands, including InterContinental Hotels Group, Shopify, Slack and SurveyMonkey. Smartling is headquartered in New York, with offices in Dublin and London. For more information, please visit smartling.com.

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