About the event
75% of people prefer to buy products in their native language. If you’re not localizing your in-app experiences, you’re leaving money—maybe even entire markets—on the table.
Register today to learn more about:
- Trends in global software use
- Data on buying behavior and preferences
- The impact of user onboarding on retention
- The 3 keys to successful micro-translation
Head of Marketing at Smartling
Adrian Cohn is a brand and communications strategist with experience conceptualizing and implementing worldwide, omnichannel campaigns. Board member of New Orleans area hospital foundation, Cohn currently serves as Head of Marketing at Smartling, a translation technology and services company.