The Importance of Multilingual Email Marketing & Localization

June 9th 2022This webinar discusses the importance of multilingual email marketing and email localization – and now, the tools to translate emails for your business.


Email is a proven and powerful medium for connecting with your customers. However, most approaches to localizing emails are fraught with challenges. After all, only 26% of internet users are native English speakers, so you know you want to tailor communications for other languages. But, actually doing it can be overwhelming.

This webinar is about how email localization is now simpler with Dyspatch’s Smartling integration, so you can localize your communications without tearing your hair out.

This session covers:

  • The challenges & common approaches to email localization
  • Benefits of localizing your emails
  • Essentials for an effective email localization campaign
  • Demo of Dyspatch’s Smartling integration

This webinar was co-hosted by Smartling and Dyspatch.


Steven Sorenson

Steven Sorenson

Director of Product Integrations at Smartling

Ashley Johnston

Ashley Johnston

Senior Product Designer at Dyspatch

Dylan Moore

Dylan Moore

Director of Customer Success at Dyspatch

About Dyspatch

Dyspatch works with many customers to help streamline their entire email creation process. One of Dyspatch’s most renowned features is localizations – businesses save tens of thousands of dollars a year by using Dyspatch to make localizing email content for hundreds of templates fast, accurate, and efficient. In combination with Smartling, a leader in the translations space, businesses can create a powerful solution to reduce costs and scale up their internationalization efforts.

About Smartling

Smartling is an enterprise translation solution that enables customers to localize content across devices and platforms. It’s the fastest, most cost effective, and simplest way to speak to your target markets in their native languages. Our AI-augmented professional translation services fully integrate with a best in class technology platform. Smartling is the solution of choice for hundreds of B2B and B2C brands, including IHG, Tesla, Shopify, AstraZeneca, SurveyMonkey, Pinterest, and Lyft. Smartling is headquartered in New York, with offices in Dublin and London. For more information, please visit