Multilingual Infographic: Online Populations Shifting; New Users Emerging in Middle East, Asia, Africa, South America

New York, NY, March 7, 2012

Smartling, the Enterprise Translation Management company, released an interactive infographic today that examines the emerging global Web and its impact on how Internet users across the globe exchange ideas, connect with each other, and shop in languages beyond English.

The global Web analysis is delivered via the first interactive, multilingual HTML5 infographic. Visitors can experience the infographic in Chinese, Dutch, English, French, German, Italian, Japanese, Portuguese or Spanish.

The visual representation highlights the increasing number of Internet users emerging in Africa, Asia, the Middle East, and South America – and how these users are bringing their languages online at a rapid pace. Businesses, the analysis suggests, need to deliver multilingual content to contribute to the global Web and reach these audiences.

The infographic analysis tells the story of the global Web in the following segments:

  • Who is the Global Web? Asia is 45 percent of the global Web. North America is 13 percent.
  • People Online 2 billion people came online over the past 30 years. The next 1 billion will join the global Web community in just 4.
  • Languages Online The top 10 languages online have shifted dramatically since 2000.
  • Emerging, Evolving Big changes are underway for emerging leaders from Africa, Asia, Middle East and South America.

“Imagine all of the content, all of the people, you are not finding and connecting with because it’s beyond your language skills,” said Jack Welde, founder and CEO of Smartling. “People refer often to things that are ‘lost in translation,’ but I want to challenge us to think about what’s found in translation. What ideas, concepts, innovations, people would you find if the open and connected web became the open, connected and translated web?”

To view the complete, interactive infographic in your native language visit