New eBook recognizes the best marketing tools to drive revenue in B2B sales
NEW YORK – September 2, 2014 – Smartling today announced its inclusion in Smart Selling Tools’ Top Marketing Tools of 2014 eBook, which recognizes the best marketing tools to drive revenue in business-to-business (B2B) sales. Smart Selling Tools is a nationally recognized consulting firm dedicated to helping marketers and sellers apply processes and technology to drive revenue.
The Top Marketing Tools eBook targets B2B marketers seeking increased lead conversions and higher revenue contribution. With a goal of enabling modern marketing strategies, the guide features tools that identify, prioritize and nurture leads; quickly generate more sales-ready leads; and deliver rich content that converts prospects into leads and leads into buyers.
“Smartling has been recognized as one of the Top Marketing Tools of 2014 because it offers tremendous benefit to innovative, revenue-oriented marketers,” said Nancy Nardin, president of Smart Selling Tools. “We are pleased to recognize Smartling as a leader in the B2B marketing industry.”
Smartling was recognized in the “Content Marketing and Selling” category for its translation software platform, which brings desperately needed automation to the $34 billion global language services market. Smartling’s platform pairs high-quality, accurate human translations with translation process automation, enabling businesses to fully translate their websites, mobile apps and other business document content in a fraction of the time required with traditional translation processes, while improving quality.
“In today’s economy, if you can’t translate your content efficiently, you can’t do business globally,” said Nataly Kelly, VP of marketing at Smartling. “The goal for marketers in any industry is to generate more leads and increase revenue, and our technology helps them do this by reaching target customers with multilingual content that reflects the way they live, act and speak. Translation and localization enable marketers to yield maximum ROI from their native language content, drive revenue and boost customer satisfaction. And thanks to today’s technology, it has never been easier or faster to do so.”
To view Smart Selling Tools’ Top Marketing Tools of 2014 eBook, please go to: http://smartsellingtools.com/2014-top-marketing-tools/. To learn more about Smartling, please visit: smartling.com.
Smartling, Inc. simplifies and accelerates translation and localization for companies reaching a global market. With the first cloud-based enterprise platform for translation management, Smartling helps companies quickly translate and deploy their websites and dynamic Web applications, mobile applications and business documents across the entire corporate digital infrastructure. Named “Most Innovative Startup” at Dow Jones/Wall Street Journal’s 2011 FASTech 50, Smartling is shaking up the translation and localization industry with the first platform designed to manage the entire translation, localization and delivery process via a scalable SaaS model. Brands that rely on Smartling to launch and manage localized multilingual websites and applications include Foursquare, GoPro, HotelTonight, Path, Pinterest, Shutterstock, Spotify, SurveyMonkey, Vimeo and more. The Smartling platform currently serves billions of page views per month in more than 100 languages across the globe.
Founded in 2009 and headquartered in New York City, Smartling is privately held and backed by leading venture capital firms, including First Round Capital, Harmony Partners, ICONIQ Capital, IDG Ventures, U.S. Venture Partners, Venrock and several prominent angel investors.
Davies Murphy Group