Smartling Now Lets Any-Sized Online Business Go Multilingual

Smartling Now Lets Any-Sized Online Business Go Multilingual

Smartling, the Translation Delivery Network (TDN) company, today released a series of new features and platform
enhancements that now let any online business—large or small—go multilingual in minutes.

With a new edition of the platform at smartling.com and other key features, even small businesses can now
translate their website or mobile app into myriad languages, making affordable multilingual online marketing
available to thousands of businesses for the first time.

“Quality web translation should be available for any business, not just for major corporations with massive
localization budgets,” said Jack Welde, CEO, Smartling. “With great feedback from our enterprise users, such as
SurveyMonkey, we’ve simplified the traditionally complex and costly translation workflow and re-applied it for
the pace of Web 2.0 businesses.”

Smartling provides the tools and delivery mechanism so users can translate with various options—hiring professionals,
crowdsourcing by inviting volunteers, and/or applying machine translations. Most clients use a hybrid approach as
appropriate for their brand and content.

New features include:

  • Style Guide: Smartling provides the tools and delivery mechanism so users can translate with various
    options—hiring professionals, crowdsourcing by inviting volunteers, and/or applying machine translations. Most clients
    use a hybrid approach as appropriate for their brand and content.
  • Progressive Glossary: Translators—professional and crowdsourced volunteers alike—benefit from
    a “learning” glossary of terms, continually updated while browsing the web pages to translate in context.
  • Multilingual Search Engine Optimization (MSEO): 100 percent SEO compliance for all translated pages.
  • Crowdsource Management Tools: Solicit support from customers or user communities, share guidelines, and
    continuously deploy multilingual content—building brand engagement while saving on translation costs.

Smartling also offers an enterprise plan for highly trafficked and complex sites that includes API access, SSL support,
and additional training and integration services. Internet giants such as foursquare, IMVU, Scribd and SurveyMonkey have
already adopted Smartling to serve their new, non-English users.