About Localization
Introducing the State of Translation Report
Learn about Smartling's "State of Localization" Report. This report offers an in-depth look at how hundreds of companies are navigating the translation landscape, allocating budgets, and adopting the latest technologies.
About Localization
Mastering linguistic assets: Building a multilingual brand voice
Linguistic assets are crucial tools that help you maintain your brand's unique voice and style. In this webinar, Smartling R&D leaders share essential best practices for creating, optimizing, and maintaining glossaries and style guides.
About Localization
Compliance Made Simple: Navigating Language Regulations in Education and Government
How can school districts and government organizations keep up with ever-changing rules related to language access? This webinar dives into how organizations can comply with these regulations without creating an enormous burden on internal resources.
About Localization
Turbocharge translation quality: The power of custom engine training
What is the impact of customized engines on aspects like translation quality and brand alignment? Watch this webinar with Smartling AI leaders as they discuss this question and more.
About Localization
How to launch new languages with AI
Learn the capabilities of AI that can help support launching your brand's content in new languages.
About Localization
AI-Powered Human Translation - What is it?
Watch this discussion on AI-Powered Human Translation and how this method is producing quality translations at a fraction of the cost and time of traditional methods.
About Localization
Translation revolution: Navigating quality and efficiency in the AI era
Catch up on this fireside chat as Smartling explores the evolution of translation quality processes and efficiency gains from the past to the future.
About Localization
Translate or generate: Death of the source
Understand how AI can improve source content so that it’s optimally prepared for translation or generation workflows.
About Localization
Reality Series: Ep. 8 - Ethics of AI
Hear from industry experts to learn about what’s being done to monitor and maintain the ethics of AI as it pertains to localization and translation.
Product
Crafting connection: Unleashing the power of automation for localized content
In this discussion, localization experts from Smartling & Hygraph discuss the power of automation tools to streamline content creation workflows to provide a foundation for scalable, personalized, and multilingual digital experiences.
About Localization
Dog vs. Terminology: How terminology management can help drive global business growth
An in-depth summary of the importance of terminology management, plus tips for getting started.
About Localization
Reality Series: Ep7 - Understanding MQM Methodology and Translation Quality
Learn how the MQM methodology can empower localization managers and linguists alike to minimize errors, remove subjectivity and improve their translation output.
About Localization
Reality Series, Episode 6: Have LLMs mastered the art of translation?
How good are LLMs, like GPT, PaLM and Claude at translation and localization? And, is it possible to declare if one is better than the others?
About Localization
How-to: Navigate change and maintain continuity in your localization strategy
How-to series: Episode 1 – Insights on delivering seamless customer experiences from Dyspatch and Smartling.
About Localization
Reality Series: Episode 5, AI for Entertainment
This discussion covers the role that AI plays in translation for entertainment. Whether you’re looking to translate your podcast, on-screen subtitles, application content, or more, we’ll look at where and how AI fits into the equation.
About Localization
Reality Series: Episode 4 - Managing brand voice with generative AI
Can you really leverage AI tools to manage your brand's voice and tone? Watch this webinar to learn how this is achieved.
About Localization
Reality Series: Episode 3 - GPT and Large Language Models
What does GPT have to do with translation? Watch the webinar to learn more about LLMs and separate the myths from reality.
About Localization
Reality Series: Episode 2 - Machine translation quality estimation
Machine translation is part of every localization discussion today. Exactly how good is machine translation, and how can it be quantified? Watch the webinar to separate myth from reality
About Localization
Reality Series: Episode 1 - LanguageAI
With so much hype around AI in translation, language and localization, it’s hard to know what’s real—and what’s a waste of time. Separate myth from reality in this fireside chat about Smartling’s LanguageAI™ with Smartling leaders.
About Localization
How Rover Localizes Content While Staying On Brand
Learn how Rover expanded into European markets while maintaining their brand voice and keeping the content culturally relevant through multilingual SEO, automated translation workflows, and more.
About Localization
How Email Localization Drives ROI
Address common email localization challenges so you can build effective email campaigns for your global customers that drive ROI for your business.
About Localization
How Pinterest Centralized Content Management and Localization
Learn how Pinterest centralized their work for content management, translation, and localization to launch their biggest business-user campaign of the year using Smartling-Contentful connector.
About Localization
From the Ground Up: Building a Localization Team
Building a team takes more than just hiring people – it also requires the foundation of a strong and unique culture of a team. Localization Career Coach, Hristina Racheva, joins us to uncover what it takes to build a localization team.
About Localization
Commerce Leaders Must Pivot from Global to Multi-Local Experiences
Contentstack, Constructor, and Smartling discuss why moving from global to multi-local experiences is both urgent and critical and how you can empower local execution.
About Localization
Developing and Deploying a Multilingual COVID-19 Glossary
The COVID-19 vaccination glossary was translated into 31 languages to help make the COVID-19 vaccine more accessible and provide an easy-to-understand resource for non-English speakers in Australia.
About Localization
Session Summary: Is There a Gold Standard for Translation Technology Stack?
Here is a recap of a panel discussion from LocWorldWide45. Three localization experts shared ways to take a customized approach to developing a new translation program and making the existing systems more efficient.
About Localization
Now You’re Speakin’ My Language
If you want to access 95% of the world’s online GDP, you need to be translating content into 40 languages. So to harness the power of personalization, you first must start with speaking your customers’ native language.
About Localization
The Buy-In: Working Cross-Functionally as a Loc Manager
This workshop looks at ways to strategically get your entire organization on board for your localization initiatives. We’ll talk about how to have an impact in a fun and engaging way.
About Localization
5 Things to Know When Localizing a Drupal Website in 2022
This session at DrupalCon Europe 2021 covers the top 5 things to know when you're localizing a Drupal website in 2022 and how you can start implementing them today.
About Localization
Expert Insights for Building an Effective Martech Stack
Discover the key elements for building your ideal martech stack as well as what to look for when choosing technologies.
About Localization
Move On Up: Furthering Your Localization Career
If you are looking to have a bigger impact in your organization, get a promotion, or apply for that dream job that will take your career to the next level, this workshop is for you.
About Localization
How to Create a Global Omnichannel Experience
In this workshop with Contentstack, Smartling, and Slator, you’ll learn how to build an automated workflow that helps you efficiently translate content into more languages faster while maintaining quality.
About Localization
Watch On-Demand: Global Ready Connect Australia
Global Ready Connect Australia was an intimate virtual event for APAC's localisation professionals. Watch the sessions on-demand here.
About Localization
The Transcreation Tool Explained
Smartling’s new Transcreation Tool gives you a single touchpoint to manage every aspect of the process without the need for spreadsheets.
About Localization
How Smartling's Optimizely Integration Works
Learn how Smartling's Optimizely translation integration enables you to manage global websites and ecommerce stores with greater control over your content than ever before.
About Localization
Press Play on Translation Management
Discover why buying a new translation management system will enable your team to drive greater revenue efficiency (and how to do it).
About Localization
How to Translate Yext Location Data with Smartling
Discover how Smartling’s Yext integration enables businesses to seamlessly update and translate location data in Yext.
About Localization
Translation Isn't Blind: How to sell out of a new product in 24 hours with Vitamix
During this episode, discover how Vitamix, leveraging Smartling's language services and Global Delivery Network, was able to launch more new products for their direct to consumer markets than ever before.
About Localization
How Data and Digital Infrastructure Drove 3x Growth in Demo Requests for Contentsquare
When it comes to digital marketing, the opportunities are endless. Contentsquare, knows this all too well. That's why they turned to their own analytics before rebuilding their new website with KPS3 and Smartling. The result? 3x Growth in Demo Requests.
About Localization
Translation Isn't Blind: How to translate and localize multiple content types
During this episode, Brandon Fiegoli from Butterfly Network reveals how his team translated translated their entire product in six weeks.
About Localization
How Lyft Scaled Content for 8 Languages
During this webinar, join Smartling and Contentful to learn how investing in both technologies enabled Lyft to establish an infrastructure that is scalable across different content types, devices, and languages.
About Localization
Translation Isn't Blind: How to Launch New Languages
During this episode, Jessica Birenz from Yext reveals the key ingredients to her team's success as they localized marketing and product materials to scale their business globally.
About Localization
Localizing eCommerce Content in the 2020s
eCommerce is no longer just about the product. It's about the content. During this webinar, learn how to apply consumer data to better reach your end-user in any language
About Localization
Smartling Language Services & Transcreation
During this workshop, Smartling customers, translators, and members of Smartling's Language Services team join for a discussion about transcreation and Smartling’s Language Services. Watch now and learn how you can optimize your localization program.
About Localization
Translation Isn't Blind: Help me convince my manager
“Translation” lives in different places from one company to the next. During our final episode of the series, learn how to reveal to your manager how and why translation adds value to the business - how translation isn’t blind.
About Localization
Translation Isn't Blind: We translate because...
Conventional wisdom tells us that translation expands reach; and reach drives revenue. During this episode, we cover how to reframe how you talk about translation internally through untold stories about why other businesses translate.
About Localization
Translation Isn't Blind: Your perspective matters.
Every business takes a different approach to manage translation quality. During this episode of Translation Isn't Blind, our attendees shared their translation quality success stories. We discussed the themes behind each success and learning moment.
About Localization
Translation Isn't Blind: Does quality even matter anymore?
It’s the provocative question we’ve been waiting to discuss in the translation space. Some say translation quality is paramount, while others may say speed is more important. Learn how you can do both during this episode of Translation Isn't Blind.
About Localization
Translation Isn't Blind: Navigating Global Crises
During the season premiere of Translation Isn't Blind, Kate Fitzgerald and Adrian Cohn covered the tools and resources you need to respond to crises and evolving situations as the world responds to COVID-19. View the episode on demand.
About Localization
How to Humanize Your Brand
Double-down on brand for triple-digit growth. View Smartling's session at RevGrowth Virtual Summit on-demand and learn how the conscious decision to market a B2B like a B2C enabled Smartling to realize 218% in service-line sales.
About Localization
Translation Isn't Blind: Pilot
We're bringing translation into focus during our new mini webinar series, Translation Isn't Blind. Meet your hosts, Kate and Adrian, and learn what topics we have in store during the premiere season!
About Localization
How Smartling is Embracing Digital Experiences with Translation Isn't Blind
Love might be blind, but translation certainly doesn't have to be.
About Localization
Visual Context: A Clearer View of Translations
Would you translate something without seeing how it looks? View this webinar recording and learn why visual context is essential in the translation process.
About Localization
Global Ready Webinar with Robert Rose
In this webinar we are joined by Robert Rose, founder of the Content Advisory, where he discusses a framework to supercharge growth with stellar content. 🚀
Product
Four Workflow Hacks To Reduce Translation Costs and Time by 50%
Learn the four most common use cases for Dynamic Workflows - all implemented and used by Smartling customers.
About Localization
Webinar: 10 Content Marketing Growth Hacks
Ready to growth hack your content marketing? In this webinar, Annette Obermeier, Smartling’s VP of Marketing joined Smart Insights to discuss her curated tips and tricks to get the most out of your content in 2020.
Product
Webinar: The Issues With Issues...and how to manage them!
Learn how to effectively manage your issues within Smartling's platform and communication and asset management best practices.
About Localization
Webinar: Marie Kondo Your Localization Strategy
Learn the best practices and benefits of a centralized translation and localization strategy.
About Localization
Top Data Insights to Fuel Your Translation (Webinar)
With Aisling Nolan, Director of Customer Success
About Localization
Webinar: Global Campaigns, Local Relevance
Learn best practices from SiriusDecisions and Smartling for how you can better integrate regional/local input into your centralized content planning process.
About Localization
Webinar: From Zero to Localization Hero
Learn how SumUp changed their content management approach by collaborating with Smartling and Contentful to help scale their global content.
About Localization
How to Onboard With Smartling Within 30 Days (Webinar)
With Hilary Gronberg, Director of Customer Services
About Localization
The Ugly Truth About Localization (and 3 tips that will make you successful)
Join the conversation and learn from the experts: Globalization Veteran Patricia Sainz at SAS, and Ani Obermeier, VP of Marketing at Smartling, share the SAS journey as well as their favorite lessons and tips so you can avoid those common traps.
About Localization
When Is It Time to Upgrade Your TMS? (Webinar)
With Krista Malchow, Sr. Account Manager
About Localization
Building an All-Star Localization Team (Webinar)
With Kunal Sarda, VP of Customer Success
About Localization
Translation Memory: Recycling Translations to Improve Translation Quality (Webinar)
With Ryan Soos, Sr. Customer Success Manager
About Localization
Workflows - The Backbone of Your Translation Process (Webinar)
With Jody Bartley, Sr. Customer Success Manager
About Localization
When to Use Machine Translation (Webinar)
With Linn Hu, Sr. Solution Architect, and Chris Wyant, Sr. Manager of Smartling Language Services
Product
Smartling Draft Launch (Webinar)
With Andrew Saxe, VP of Product, and Jeremy Shankle, Principal Engineer
About Localization
Machine Learning: Going Beyond Machine Translation (Webinar)
With Benjamin Loy and Jennifer Chew
About Localization
Webinar: Using Personalized Content to Drive More Sales
With Judy Jenner & Adrian Cohn
About Localization
Conversational Marketing Strategies to Reach Everyone Now
By Adrian Cohn and Dave Gerhardt
Product
InDepth Webinar: GDN
The fastest way to launch your website and web application in any language is with Smartling.
Product
InDepth Webinar: Reporting
The smartest way to manage translation is to understand what's happening with reports.
Product
InDepth Webinar: Translation Memory Management
Smartling enables you to easily manage translation memories.