12 best Zendesk integrations to streamline global customer support

As customer expectations continue to rise, businesses must offer faster, more personalized, and scalable support.

Zendesk is a trusted platform for managing support tickets and customer interactions. And when paired with the right integrations, it transforms into a powerful, centralized hub for innovative and efficient service delivery.

The Zendesk app marketplace has over 1,900 third-party integrations—from translation platforms to automation engines to analytics dashboards—helping support teams tailor their workflows to meet brands’ (and customers’) needs. For global companies, those needs include seamless multilingual support, fewer operational silos, and stronger cross-functional efforts.

This guide will explore some of the best Zendesk integrations and how they can power international success for global brands. 

12 essential Zendesk apps and integrations to enhance global customer support

Global customer support requires functionalities that facilitate speed, quality, and scale—significant hurdles when working across time zones and languages.

Fortunately, many digital business services offer Zendesk plugins that enable international support teams to deliver excellent service, streamline operations, and stay on brand. From translation to automation to analytics, these Zendesk tools turn the platform into a command center for global support excellence.

1. Smartling’s Zendesk integration

Localization can be a major challenge for global customer support. Typically, organizations must manually move user guides and other content between Zendesk and their external translation management systems, adding time and friction to the support experience. Real-time customer assistance poses an even greater challenge.

Smartling solves these issues by embedding translation workflows directly inside Zendesk. This allows support agents to stay within their preferred tool while Smartling handles translation in the background. Team members can select human, machine, or AI translation workflows for content, and if it ever gets updated, Smartling can automatically update the relevant translations.

Smartling’s Zendesk integration also empowers support teams to provide seamless, 24/7 multilingual customer assistance by automating translation for knowledge base content and tickets in Zendesk Guide and Support. This integration ensures high-quality translations that enhance global customer experience while reducing the load on support agents.

Key features: 

• Real-time machine translation of inbound tickets and outbound replies
• Seamless workflow within the Zendesk interface
• Automated translation for Zendesk Guide and Support content
• Translation memory and glossary support for consistency and efficiency
• Easy to install and configure

Pricing: Contact Smartling for customized pricing.

2. Nicereply

Nicereply is a customer experience platform with a survey tool built specifically for Zendesk. It prompts customers to rate their experience after ticket resolution, helping teams collect real-time feedback and monitor customer satisfaction (CSAT) score, net promoter score (NPS), and customer effort score (CES). 

Understanding satisfaction levels across regions and languages is crucial for global brands. Nicereply supports survey customization and localization for more accurate feedback at scale. 

Key features:

• Customizable survey templates
• CSAT, CES, and NPS tracking
• Analytics dashboard
• Agent-level feedback reports
• Email and widget-based survey delivery

Pricing: From $59 per month.

3. Dialpad

Dialpad is a business phone system that lets teams place and answer calls from the Zendesk sidebar. It’s ideal for support teams that handle complex issues via phone and need context from Zendesk to resolve issues faster.

Dialpad integration can automatically turn every call or voicemail into a Zendesk ticket. When support teams receive a call from a customer, their existing Zendesk tickets are displayed to give immediate context and avoid repeat questions. Dialpad also uses AI-powered sentiment analysis to help managers understand how customers feel during business conversations and react accordingly.

Key features:

• VoIP calling from within Zendesk
• Automatic call logging
• Real-time transcription
• Call sentiment analytics and keyword tracking
• CRM and calendar sync

Pricing: From $15/user per month.

4. eWebinar

eWebinar allows customer support and success teams to deliver on-demand webinars. Integrated with Zendesk, it helps capture and manage support-related questions raised during pre-recorded presentations.

For international teams, eWebinar helps scale training and onboarding efforts across time zones while seamlessly routing attendee questions into Zendesk.

Key features:

• Automated, interactive webinars
• Real-time chat with attendees
• Zendesk support ticket generation from webinar interactions
• Detailed engagement analytics

Pricing: From $84 per month.

5. Geckoboard

Geckoboard visualizes Zendesk support metrics on real-time dashboards. Teams can configure and display KPIs like average resolution time, CSAT score, and ticket volume, making performance insights more accessible.

Geckoboard is particularly effective for distributed teams that need alignment and visibility into customer support performance across geographic regions.

Key features:

• Live dashboards
• Pre-built Zendesk widgets
• TV dashboards for in-office display
• Data sharing and dashboard embedding

Pricing: From $60 per month.

6. MailChimp

The MailChimp-Zendesk integration syncs customer lists and support interactions to help support teams understand a customer’s exact campaign interactions while handling their Zendesk ticket. With this integration, support teams can view campaign histories, easily remove individuals from mailing lists if requested, and send highly personalized follow-up messages that keep global customers engaged.

Key features:

• Campaign tracking within Zendesk
• Support-driven list segmentation
• Real-time customer activity sync
• Automated workflows triggered by support status

Pricing: Free tier available; paid plans from $13 per month.

7. Trello

Trello is a popular project management tool that integrates with Zendesk to help teams manage internal processes linked to support tickets. Teams can create or update Trello cards from Zendesk tickets and track tasks between departments. This is useful for handling complex workflows, especially when support issues require escalation to product, legal, or engineering teams.

Key features:

• Ticket-to-card automation
• Task tracking and collaboration
• Real-time updates
• Labels, due dates, and checklists

Pricing: Free tier available; paid plans from $5/user per month.

8. Zapier

Zapier enables thousands of customized automations by connecting Zendesk with other apps, like Google Sheets, Slack, and CRM tools. It allows teams to build trigger-based workflows without writing code. 

Zapier waits for triggers, such as a Zendesk ticket being created or updated with new tags, then executes pre-defined actions—anything from creating Slack notifications to sending an email. It’s highly customizable and useful for lean support teams seeking to scale operations.

Key features:

• No-code workflow builder
• Robust integration library
• Multi-step automations
• Conditional logic and filters

Pricing: From $19.99 per month.

9. HubSpot

HubSpot’s integration with Zendesk syncs support tickets and customer data with marketing and sales workflows, aligning regional teams and providing a complete view of the customer journey.

Integrated data helps brands personalize customer support interactions and ensure buyers receive tailored assistance. It also supports stronger automated workflows to streamline support processes and drive efficiency. 

Key features:

• Zendesk ticket data within HubSpot’s CRM
• Cross-functional alignment
• CRM-driven support strategy
• Unified timeline of customer activity

Pricing: Free CRM available; paid plans start at $15/user per month.

10. Shopify

Shopify’s Zendesk integration allows support agents to view order history and customer data directly within Zendesk Support. This helps eliminate data silos and enhance team coordination to meet customers’ service expectations.

Millions of e-commerce businesses are powered by Shopify. Integration with Zendesk gives them more insightful support decisions and faster ticket resolution, streamlining their global e-commerce strategy.

Key features:

• Omnichannel support through a centralized platform
• Order history and status visibility
• Real-time store sync
• Custom macros and triggers

Pricing: From $29 per month.

11. Salesforce

Salesforce integrates deeply with Zendesk to unify customer data, purchase history, and support history across departments. Sales teams can quickly determine whether accounts have open Zendesk tickets or create new Zendesk tickets on their behalf from within Salesforce.

Zendesk’s Salesforce integration empowers sales professionals to gauge customers’ temperature and provide extra personalized support, helping them close deals.

Key features:

• Bidirectional data sync
• Unified view of customer data
• Improved collaboration between sales and support

Pricing: From $25/user per month.

12. Jira

Jira’s integration with Zendesk streamlines collaboration between support and engineering through two-way data syncing. It’s especially helpful for SaaS companies that need fast bug fixes or product updates tied to user feedback.

This integration allows support agents to escalate tickets to Jira issues and track their resolution status from within Zendesk. Developers can then view all Zendesk tickets and conversations associated with a specific Jira issue, helping them prioritize fixes by frequency or impact.

Key features:

• Ticket-to-issue linking
• Real-time sync
• Visibility into development progress
• Bidirectional Jira comments and status updates

Pricing: Free tier available; paid plans from $7.53/user per month.

Elevate international customer experiences with Smartling

Zendesk integrations transform customer support efforts from reactive to proactive. They streamline processes, eliminate silos, and optimize customer interactions.

This transformation is especially vital when delivering customer support across borders. As companies enter new markets, they need a global strategy that keeps support content clear, consistent, and culturally relevant. 

Smartling’s Zendesk integrations—easily accessible through the Zendesk Marketplace—remove these barriers and allow brands to deliver consistent and empathetic support in any language. The Smartling Connector for Zendesk delivers automated, reliable translation for Guide and Support, while the Zendesk Support plugin gives teams real-time, high-quality machine translations for inbound tickets and notes.

Don’t just take our word for it. Read about how Personio streamlined their global customer support with Smartling’s Zendesk integration—centralizing localization efforts and translating support documentation at scale while maintaining impeccable quality.