Smartling's annual Global Ready Conference
will be streaming live on June 14th.
This year, the conference theme is LanguageAI™. We’ll have amazing and insightful thought leaders joining us from around the world to discuss how AI is revolutionizing the localization industry and improving ROI (and how to measure this).
Join hundreds of thought leaders, industry experts, and your peers for sessions and discussions on topics like:
- What is LanguageAI?
- Managing large-scale localization strategy
- Finding the optimal translation mix (MT, MTPE, human translation)
- Looking under the hood of AI and how it impacts the future of translation
- The evolution of translators
Global Ready Conference is an interactive, 100% virtual event designed to help you learn about the latest translation and localization innovations, meet our team and other industry experts, network with peers, and get tips for getting the most out of your localization investments and strategy.
The day will be packed with exciting keynotes, insightful panel interviews, and deep-dive sessions that will give you the tools you need to engage your customers no matter where they are or what language they speak.
Playbook for leading global growth within your organization
To date, business leaders have had to learn how to scale globally the hard way – through trial, error and failure – since no guidebook existed to light the way... until now. In this session Aaron will share insights from Global Class, the playbook that teaches you how to build teams, manage a diverse international footprint, and balance cultural differences to scale globally by focusing locally.
The conference will open with a captivating keynote address exploring the latest global trends and disruptions shaping the business world. In this session, Smartling’s CEO, Bryan Murphy, will discuss the impact of emerging technologies, changing consumer behaviors, and evolving market dynamics. Gain a better understanding of the future of global business and discover how to navigate the changing landscape to stay ahead.
Smartling's product roadmap & vision
The product roadmap will showcase Smartling's strategy and vision for the upcoming year, highlighting recent and upcoming releases and improvements.
What is LanguageAI?
Let's address the hottest buzzword in the room – LanguageAI. This session will unveil what Smartling's LanguageAI is, reasons to be curious about it, how it's used, how GPT comes into play, and a few reasons to believe in AI's path forward.
Understanding how to calculate localization ROI
Data – it's everywhere, within every platform, tracking our every move. This session will dig into the data generated by Smartling to help you better understand the platform's analytics and how you can leverage those insights to get the best outcomes for your localization program.
Discovering your optimal translation mix with Vimeo and SAS
Liliana Pardo-Becerra | Senior Manager of Localization, Vimeo
Patricia Sainz | Translation Program Manager, SAS
Gavin Grimes | VP of Language Services, Smartling
What do we mean by "optimal translation mix"? We mean the way your translation work is divided between machine translation (MT), machine translation post edit (MTPE), and human translation. This panel discussion will help you understand how to determine the optimal blend of these three translation methods for your business, and what it means for your bottom line. What’s a ‘Translation Mix’? It’s how your content is split between MT, MTPE, and human translation. This panel discussion will prove that for most content, MTPE will achieve the same quality as human translation - while saving you up to 40%.
Best practices for managing large-scale localization with DocuSign and Pinterest
Yoko Suzuki | Director of Globalization, DocuSign
Aisling Nolan | VP of Customer Success, Smartling
Whether your team is large or small, delivering large-scale localization is no small feat.. This panel discussion will dive into ways we've seen our customers execute localization strategy on a huge scale, tips and tools they've used to get themselves there, and other best practices. We'll explore how these localization teams are now spending their free time – since it's no longer tied up with manual tasks.
Evolution of a translator: How to embrace change
The role of a translator is ever-evolving – especially today with AI everywhere. In this session, we're going to address why humans will always be in the loop, where we see their careers headed, how AI can help, and ways Smartling will continue to empower our supply chain of translators.
Quality at the source
How do we determine something as subjective as quality is actually… quality? This session will explore what the industry standard of quality means, how it’s evaluated in Smartling, and the algorithms we use to deliver a quality score. Additionally, we’ll discuss how you can incorporate this into your localization strategy to achieve your business objectives and goals.
A look under the hood: MT, MTPE, human translation
The three main components of translations today are: machine translation (MT), machine translation post-edit (MTPE), and human translation (HT). This session is going to break down how the three work together, the ways that MT engines are evaluated, how MT engines are trained, and the importance of prompt engineering for large language models (LLMs).
Meet our speakers
Attended by some of the world's top brands
Global Ready Conference is designed for anyone who touches the translation and localization process.