Translation and Localization Resources
Featured: Blog
Common Challenges of Translation
Translation demands a deep understanding of both grammar and culture. Translators need to know the rules of a language as well as the habits of the people who speak it. And even for the most experienced professionals, confusion and frustration are familiar feelings.
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Decoding Translation Invoices: What Did You Just Pay For?
The subtotal sitting at the bottom of your translation invoice masks a much larger story.
Your Translation Is Ready, But Is The Quality Any Good?
Finally. The first welcome email to arrive in your inbox all afternoon. Your translations have returned from the agency and...
Vetting Translation Vendors: 3 Places to Push For Transparency
The pilot was working on two hours of sleep. It was his first officer’s first transatlantic flight. And despite one...
The Data Deficit Crippling Translation Management
In today's era of transformative technology, the benchmark for data insights and accurate reporting is ever-growing. But traditional processes and...
Know The Translation Type You Need (Before Vendors Tell You)
You wouldn’t start a car buying process by walking into a dealership and asking the nearest salesman for a recommendation....
Follow These Keys For a Scalable Translation Strategy
“How far behind schedule, exactly?”
Smartling’s CEO Jack Welde in Think Tank by Adobe
Jack Welde, CEO of Smartling joins Adobe's Think Tank to discuss how he is helping brands speak to their customers...
Want to Reduce Review? Help Your Translators Help You
Translation review has earned a reputation as a necessary evil. Necessary in the sense that skipping it would feel like...
The InterContinental Hotels Group + Smartling Story
Learn how InterContinental Hotels Group used Smartling's cloud-based translation management platform to develop strong direct channels and building lifetime relationships...
5 Benefits to Consider When Measuring ROI of Translation Technology
Coordinating large-scale translation strategies with nothing more than spreadsheets and emails is a bit like eating spaghetti with a knife...
Four Trends Driving the Need for Global Content Strategy
It would be nice to hop into a time machine and take a look into the future to help us...
Settle These Debates Early For a Tighter Localization Team
Debate is healthy. At its best, it changes minds and inspires progress. And at its worst, it still leaves participants...
How Localization Managers Can Keep The Whole Team Happy
Localization teams can arrive at unhappiness by an infinite number of paths. Most often it’s missed deadlines, quality doubts, or...
Find Your Localization Leader: 4 Traits of Great Candidates
Who handles hiring? Who owns sales? Who leads localization?
5 Annoying Questions Avoided With Translation Workflow Automation
There may be no such thing as a stupid question, but there are certainly some that drain our patience faster...
Introducing Smartling’s New CAT Tool
Smartling engineers obsess over building software that not only empowers users to translate faster, better, and more cost-effectively, but delights...
The Data Deficit Crippling Translation Management (Pt. 3)
While data describing translation speed and translation quality must be proactively sought, data describing translation cost will come to you...
The Data Deficit Crippling Translation Management (Pt. 2)
How do you verify the quality of content written in a language you do not speak? That’s one riddle the...
The Data Deficit Crippling Translation Management (Pt. 1)
Speed seems like the easiest translation metric to understand. Unlike quality or cost, you don’t need linguistic or financial fluency...
Smartling In Numbers
View this infographic and see how Smartling is helping leading brands across many verticals optimize translation management.
Total Economic Impact Study
Examine Smartling's potential return on investment through a study conducted by Forrester.
The Smartling Translation Management Platform
Enabling brands to quickly and cost-effectively launch their multilingual websites with minimal IT involvement. Download the product brief to learn...
Smartling Mobile App Localization Solution
Smartling’s Mobile Delivery Network simplifies and accelerates the app localization process, enabling you to reach your global audience quicker.
Success Story: Hootsuite
Hootsuite needed quality assurance when it came to translating their digital source content and soon realized that replacing its manual...
Agile Development Puts Translation Speed to the Test
“Our highest priority is to satisfy the customer through early and continuous delivery of valuable software.”
7 Symptoms of a Broken Translation Process
If you don't know the answer to that question, or silently suspect the worst, there's no need to feel discouraged....
Solve Content Sprawl With Smarter Translation Technology
American veterans returned from World War II with big dreams for starting big families — and enterprising real estate developers...
3 Ways Adding Languages Will Test Your Translation Strategy
The simultaneous sense of joy and relief that comes from launching your first localized website tends to paper over any...
How Much Content Can Your Translation Process Tolerate?
“Half of marketers have more digital content than they can effectively manage.”
Smartling Overview
In today’s digital world, it is more important than ever for global brands to cater to an international audience. The...
The Adobe + Smartling Partnership
Adobe's Irina Guseva, Cody Crnkovich and Mathias Siegel talk about how Smartling enhances the value realization of Adobe Experience Manager.
Product Brief - Quality Evaluation with DQF
Smartling's newest reporting functionality, Quality Evaluation with DQF is a complete measure of translation quality...
Smartling + Lilt
Smartling's Adaptive Machine Translation is an integrated approach that combines human translations with machine learning to dramatically improve the quality...
Product Brief - Salesforce Commerce Cloud Connector
Expand your eCommerce footprint into new markets with Smartling and Salesforce Commerce Cloud
Product Brief - Drupal Connector
Launch global customer experiences with localized Drupal websites
Smartling Global Delivery Network
70% of B2B and 73% of B2C companies expect to produce more original content.
Product Brief - Hubspot Connector
Localize Hubspot content with a simple, seamless platform integration
Product Brief - Sitecore Connector
Enhance the global customer experience with localized Sitecore websites
Product Brief - Hybris Connector
Expand your eCommerce footprint into new markets with Smartling
Product Brief - Zendesk Connector
Build better customer relationships with localized support content
Product Brief - Source Code Repository Connector
Agile content localization for your Source Code Repository
Smartling Language Services
Backed by a community of professional translators curated across 150 language pairs and 50 industry verticals, Smartling Language Services is...
Success Story: Canary
Canary wanted to go global fast, but its engineering team had to remain committed to releasing product updates every 2...
Translation Proxy: What,Why,How
Translation Proxy: What,Why,How
Smartling's Road to Translation Excellence
Whether you're a small company looking for a way to automate your translations or an internationally-recognized brand with content localized...
Product Brief - Oracle Eloqua Connector
Localize Oracle Eloqua content with a simple, seamless platform integration
2016 Global Marketing Imperatives
More than 70% of B2B and B2C brands are using content marketing to target their customers. As brands start reaching...
5 Trends Shaping the Future of Global Marketing
Learn about the changes in the global landscape that are impacting businesses today.
The Future of Global eCommerce
How retail brands are tailoring content and experiences to international audiences.
Translation Strategy Is Growth Strategy
Download this whitepaper and learn how to achieve a dominant global position through a streamlined approach to publishing global content.
Success Story: Vimeo
Discover how this New York-based video-sharing platform expanded into international markets through improved translation processes
Your Brand Fluent in Every Language?
Maintaining global fluency across all your content allows brands to resonate with buyers in any market. Download this whitepaper to...
Success Story: Dashlane
How Dashlane reshaped its translation strategy, found a global following, and won a 4x spike in active users.
Smartling Connector: Marketo
Smartling's integration with Marketo helps brands deliver consistent online experiences across to global audiences around the world
Product Brief - Wordpress Connector
Deliver global customer experiences with localized Wordpress websites
Multimedia Localization Solution
The availability of your resource library to international audiences needs to extend beyond blog posts and support content. Video and...
Product Brief - Salesforce Marketing Cloud Connector
Localize Salesforce Marketing Cloud content with a simple, seamless platform integration
Product Brief: Jobs Management
Providing users of Smartling's Translation Management System with the ability to organize and prioritize content for translation.
Product Brief: Linguistic Asset Management
92% of customers say Smartling's Translation Management System has helped to improve their translation accuracy.
Success Story: Foursquare
Made up of the community of over 55 million people, Foursquare was in need of expanding beyond U.S. borders. It...
Success Story: SurveyMonkey
After successfully making its mark in the US as a leading San Francisco-based web survey company, SurveyMonkey realized its full...
Success Story: NiceLabel
As a leading developer of barcode and RFID labeling software, NiceLabel had a larger product portfolio than its marketing and...
How to Optimize Mobile App Localization
View this infographic to uncover five steps toward building a stronger mobile app experience for multilingual users around the globe.
Smartling's Road to Translation Excellence
View this infographic and identify where your translation process lies on the road toward stronger global reach.
Global Ready Success Kit
Download the Global Ready Success Kit
Your Multilingual Global Audience Needs You to Speak Their Language
When it comes to global expansion, retail brands prioritize consistent messaging above all. Multilingual content offered on all communication channels...
5 Reasons International Marketing Matters to Your Brand
Now that the Internet has become a global phenomenon, there are infinite opportunities for businesses to reach its goals across...
21 Tips and Tricks for Improving your Translation Efficiency
With these tips and best practices from experts in the field, your next translation and localization project will run smoother...
Global Business Guide: Creating an Optimal User Experience for Global Website Visitors
To compete in global markets, your website must extend beyond geographic and cultural borders. Download this whitepaper to learn 5...
10 Ways To Measure Translation ROI
To effectively measure ROI and the revenue-generating gains from your online and mobile translation investments, it's important to remember to...
Native Brand Experiences: What, Why, Who, Where, When and How
Native brand experiences resonate with buyers and customers in any language, all cultures, and every market. Smartling works with aspirational...
Globalizing and Localizing your Content Strategy
Panelists include experts from Adobe Experience Manager and Smartling.
Powering Loyalty Anywhere and Revenue Everywhere with Technology
Panelists include experts from EyeForTravel, Hilton, HotelTonight & Smartling.
Multilingual Content Strategies that Improve Global Acquisition Rates
Featuring Joe Pullizi, founder of Content Marketing World and Judd Marcelo, VP of Marketing at Smartling.
Enterprise B2B Software Use Case
According to a report by a leading market research firm, 74% of businesses prefer to make their purchasing decisions online....
Success Story: InterContinental Hotels Group
With online and mobile content published in over a dozen languages, this global operations company pursued agile translation for localization...
Success Story: Rhapsody
With a need to reduce its costly project management fees and adopt a technology that could unite its editors, reviewers,...
Success Story: Hotel Tonight
After producing the popular mobile travel app, the team at Hotel Tonight realized they needed a means of achieving faster...
International Airline Use Case
Today's travel sector is growing as rapidly as it is progressively moving online. Travel companies face obstacles when employing a...
Success Story: Shinola | Detroit
Shinola, a modern manufacturer of classic high-end watches, leather goods, and bicycles coordinated the efforts of its new international website...
Success Story: Pinterest
As a widely used content-sharing service, Pinterest prioritizes the international experience for its 100 million users across the globe. The...
Success Story: Vivino
Founded in Copenhagen in 2010, the Vivino wine app offers an easy and fast way to discover and share users'...
Product Brief: Workflow Engine
67% of Smartling customers say legacy processes are too manual and time-consuming.
Smartling Connector: Adobe Experience Manager
Smartling's integration with Adobe Experience Manager helps brands deliver consistent online experiences across to global audiences around the world. Download...
In-Context Translation and Review
Smartling's In-Context Translation and Review toolsets allow global brands to prevent errors and ambiguities from appearing in their online and...
Product Brief: Translation Memory
Smartling's Translation Memory toolset allows global brands to speed up their translation work, keeping their translations consistent over time, and...
Smartling's Mobile App Localization Solution
According to eMarketer, there will be $245 billion worth of commerce transactions happening on mobile in the US alone by...
Smartling and Translation Quality
Smartling's visual context interface, style guides and other quality toolsets empower translators and reviewers with full visibility into the translation...