Tuesday, September 29 | 11:00AM Join Smartling and Contentful on September 29 and learn how investing in both technologies enabled Lyft to establish an infrastructure that is scalable across different content types, devices, and languages.
Before implementing Contentful, creating content that could live on multiple devices and platforms was impossible to scale in multiple languages.
Contentful's headless CMS enabled Zak's team to create and deploy new content experiences in half the time.
Utilizing Smartling's native integration with Contentful, Zak eliminated 75% of the workflow related to translation management.
To move at the speed of Lyft, Zak Haitkin had to think strategically about the technologies they use to deliver comprehensive, in-language user experiences for riders and drivers.
During this webinar, we'll cover how investments in Contentful and Smartling enable Zak and his team to establish an infrastructure that is scalable across different content types, devices, and languages.
Adrian Cohn is a brand and communications strategist with experience conceptualizing and implementing worldwide, omnichannel campaigns. Board member of New Orleans area hospital foundation, Cohn currently serves as Head of Marketing at Smartling, a translation technology and services company.
Smartling is a language translation company that enables customers to localize content across devices and platforms. The company is recognized by CSA Research as the #1 Leader of the 2019 MarketFlex for Language-Oriented TMS, and by users on G2 as the Leader of the 2019 G2 Grid for Translation Management. Smartling established Enterprise Translation Cloud, a data-driven approach to localization, which enables its customers to achieve higher quality translation at a lower total cost. Smartling is the platform of choice for hundreds of B2B and B2C brands, including InterContinental Hotels Group, Shopify, Slack and SurveyMonkey. Smartling is headquartered in New York, with offices in Dublin and London. For more information, please visit smartling.com.
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