About Hristina Racheva
Hristina started her career as a translator within the European institutions but quickly realised that as much as she loved languages she didn’t enjoy translating. She got her first role in localisation at Google and later joined Skyscanner where she’s currently Head of Localisation. She offers localisation consulting, supporting organisations at the beginning of their localisation journey and also teaches her signature course “International User Experience” at UX bootcamps and workshops.
Looking back at her career trajectory, she realised that what helped her succeed and grow was her endless curiosity, continuous learning and building relationships in the industry. Having found the right formula, she recently started offering career consulting to support aspiring and ambitious professionals grow and achieve the career they envision. Connect with Hristina on LinkedIn.
Smartling is a language translation company that enables customers to localize content across devices and platforms. The company is recognized by CSA Research as the #1 Leader of the 2019 MarketFlex for Language-Oriented TMS, and by users on G2 as the #1 rated Translation Management System. Smartling established Enterprise Translation Cloud, a data-driven approach to localization, which enables its customers to achieve higher quality translation at a lower total cost. Smartling is the platform of choice for hundreds of B2B and B2C brands, including InterContinental Hotels Group, Pinterest, Shopify, and SurveyMonkey. Smartling is headquartered in New York, with offices in Dublin and London. For more information, please visit smartling.com.