Commerce Leaders Must Pivot from Global to Multi-Local Experiences

Wednesday, December 1 | 2:30PM We discuss why moving from global to multi-local experiences is both urgent and critical and how you can empower local execution.

Commerce Leaders Must Pivot from Global to Multi-Local Experiences

Hosted by Contentstack, Constructor, and Smartling

The trend is clear: Consumers seek and prefer brands that reflect their personal values. Leading brands have to adopt their digital marketing strategies to increasingly make local beliefs, preferences, and regulations a priority. Especially, because more than half of online adults agree that they are willing to try new local brands.

How can you ensure that your brand is resonating with your customers’ personal values? By getting ahead of the disruption and evolving your digital experience program with multilocal execution.

This webinar covers:

  • Why moving from global to multi-local experiences is both urgent and critical for future success
  • How to empower local execution
  • Ways to leverage latest technology to accelerate your journey across:
  • Content Experience
  • Translation and Localization
  • Insights-driven personalization

To learn more about Smartling's Contentstack integration, please click here.

Speakers

Sonja Keerl

Sonja Keerl

Global Head of Product MarketingContentstack

Sonja Keerl heads up Product Marketing globally for award-winning headless CMS vendor ContentstackⓇ. She is also Firestarter and President of the MACH Alliance, challenging the status quo of the enterprise software industry. Sonja brings two decades of industry experience in the areas of marketing, business development and services. She previously worked for traditional CMS vendors Bloomreach and SDL.

Ryan Soos

Ryan Soos

Team Lead, Customer SuccessSmartling

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