Internationalizing Strings
When Rover acquired DogBuddy, Jordanna quickly identified a major hurdle to localizing Rover's app: it's code base was not internationalized.
Localization for SEO & Keywords
The terms that users search vary by region. Discover how localizing SEO content impacted Rover’s business.
Speakers
Adrian Cohn
Head of MarketingSmartling
Adrian Cohn is a brand and communications strategist with experience conceptualizing and implementing worldwide, omnichannel campaigns. Board member of New Orleans area hospital foundation, Cohn currently serves as Head of Marketing at Smartling, a translation technology and services company.
Jordanna Ber
Senior Manager of International MarketingRover
Lomu
Consultant 🐾
Watch On-Demand
Product
What’s New and What’s Next | Fall Product Webinar
Watch this webinar with Smartling product leaders to get an exclusive preview of what's ahead for 2025.
About Localization
From cost center to value driver: Proving localization ROI
Learn actionable strategies for calculating and conveying the ROI of your localization program to your organization.
About Localization
Introducing the State of Translation Report
Learn about Smartling's "State of Localization" Report. This report offers an in-depth look at how hundreds of companies are navigating the translation landscape, allocating budgets, and adopting the latest technologies.
