About Localization

Preparation is Key: The Six Steps to Prepare Your Source Content for Translations

Learn the 6 steps that will help you prepare your content for translations. Content that is well prepared for translation will have fewer errors. Learn the six most important things you can do to prepare your content for translation.
About Localization

How Data and Digital Infrastructure Drove 3x Growth in Demo Requests for Contentsquare

When it comes to digital marketing, the opportunities are endless. Contentsquare, knows this all too well. That's why they turned to their own analytics before rebuilding their new website with KPS3 and Smartling. The result? 3x Growth in Demo Requests.
About Localization

Localizing eCommerce Content in the 2020s

eCommerce is no longer just about the product. It's about the content. During this webinar, learn how to apply consumer data to better reach your end-user in any language
About Localization

Translation Isn't Blind: Help me convince my manager

“Translation” lives in different places from one company to the next. During our final episode of the series, learn how to reveal to your manager how and why translation adds value to the business - how translation isn’t blind.
About Localization

The Top 4 Considerations You Need to Think About Before Translating For a New Market

Just like with any initiative, translation is an investment that'll require some critical planning for success.
About Localization

Translation Isn't Blind: We translate because...

Conventional wisdom tells us that translation expands reach; and reach drives revenue. During this episode, we cover how to reframe how you talk about translation internally through untold stories about why other businesses translate.
About Localization

Translation Isn't Blind: Your perspective matters.

Every business takes a different approach to manage translation quality. During this episode of Translation Isn't Blind, our attendees shared their translation quality success stories. We discussed the themes behind each success and learning moment.
About Localization

Translation Isn't Blind: Does quality even matter anymore?

It’s the provocative question we’ve been waiting to discuss in the translation space. Some say translation quality is paramount, while others may say speed is more important. Learn how you can do both during this episode of Translation Isn't Blind.
About Localization

The Ultimate Guide to Maximizing Your Translation Value

Learn from Smartling Experts how your team can reduce spend and time on translation projects while still optimizing for quality.
About Localization

Translation Isn't Blind: Kill Internal Review or Optimize It?

There’s an ongoing appetite to debate the value of internally reviewing translation. Do you kill it, or optimize it? During this episode of Translation Isn't Blind, we dive into how you can optimize your process so that you can do a little bit of both.
Product

Four Workflow Hacks To Reduce Translation Costs and Time by 50%

Learn the four most common use cases for Dynamic Workflows - all implemented and used by Smartling customers.
About Localization

How to Leverage Multilingual SEO to Reach New Markets

By implementing proper multilingual SEO techniques, brands can ensure that users find content in their native language.
About Localization

Good Customer Service Starts With Speaking Your Customers' Language

How can companies provide quality customer service to their global customers? The first step is providing support in their customers' native language.
About Localization

Critical Translation KPIs to Measure and Optimize Around

Leverage Key Performance Indicators to measure the efficiency of your translation process.
About Localization

Six Best Practices for Communicating and Collaborating with Translators

Actively collaborating with translators will set your localization projects up for success from the start.
About Localization

What is the Localization Maturity Model, and How Do I Get to the Next Step?

Determine where your brand current stands in the Localization Maturity Model, and learn how to jump to the next step.
Product

How Smartling Enables Your Brand To Get Content To Market 50% Faster with Dynamic Workflows

Dynamic workflows enable brands to avoid content bottlenecks and spend less time on project management.
Product

Smartling's Quick Guide To Updating Your Linguistic Assets

Brands should strive to keep their linguistic assets updated to help enable translators to create high quality content.
About Localization

How to Prioritize Content for Translation and Save Money

Brands should stagger content translation based on priority to help simplify localization efforts and save money.
About Localization

How to Deliver a Personalized Experience with Localized Content

Brands can reach new users in regions and foster a personal connection with localized content.
About Localization

Six Ways Smartling is Leveraging Artificial Intelligence Right Now

Smartling is actively leveraging Artificial Intelligence to make your translations even better.
About Localization

When to Use Machine Translation (Webinar)

With Linn Hu, Sr. Solution Architect, and Chris Wyant, Sr. Manager of Smartling Language Services
About Localization

Five Ways to Ramp Up Your Translation Quality

A closer look at how Smartling makes it easy to improve translation quality through the entire process.
Customer Success

The R&A

Creating a single point of reference for all translations
About Localization

Global Ready Success Kit: Your Guide to Optimizing the Way You Translate

A complete guide to help you navigate the common obstacles organizations face while expanding globally.
About Localization

The Practical Benefits of Translation Job Automation

Any business spending more than $10,000 on translation a year can achieve better results — including lower costs — by leveraging automation.
About Localization

10 Tips to Improve Your Localization Strategy

With a proper localization strategy in place, your business can successful enter into new markets.
About Localization

Essential Guide to Effective Translation

Best practices for global content localization to grow your international markets
Product

InDepth Webinar: Visual Context

Learn more about the benefits of Smartling's Visual Context
Product

InDepth Webinar: Workflows

Smartling enables you to easily program translation workflows.
Product

InDepth Webinar: Translation Memory Management

Smartling enables you to easily manage translation memories.
About Localization

Three Tips for Smarter Translation

When the process itself becomes more efficient, you should see improvement across all areas.
About Localization

Translation: Are You Doing it Wrong?

Are you still copying and pasting strings into spreadsheets and emailing them to translators? If the answer is yes, then let’s face it: your translation process needs an overhaul.
About Localization

8 Things to Ask When Evaluating a Translation Technology Company

The translation technology company you select will ultimately dictate the rate and extent of your success.
About Localization

Global Content and the Next Frontier for B2B Marketing

Translating digital content, like websites, mobile apps and documents, is a competitive advantage for your business.
About Localization

Integrations Are Key When Selecting a Translation Management Platform

The right TMS solution for you needs to not only prove an integration is possible, but aligned with your unique requirements as well.
About Localization

Agile Translation: A Step by Step Guide

How to Apply Agile Principles To Rapidly Changing Translation Needs
About Localization

Free Up Developers to Work on Your Roadmap (And Go Global Faster)

Considering the investment today’s companies are making in IT talent, each tedious task that distracts developers from their primary duties is now a corner-office concern.
About Localization

How Localization Managers Can Keep The Whole Team Happy

For localization managers eager to build a positive team culture, the task begins by understanding the individual needs of each member.
About Localization

10 Ways to Measure Translation ROI

Learn 10 ways brands can measure translation ROI, and five ways to measure the added ROI from using a translation management platform –
About Localization

3 Ways Adding Languages Will Test Your Translation Strategy

Ensure your translation strategy is efficient and optimized for success by adding in new languages.
About Localization

7 Symptoms of a Broken Translation Process

7 Symptoms of a broken translation process, and what each one could cost your business.
About Localization

How Can Travel Brands Beat Translation Frustration? [Report]

To help brands transform translation from an agonizing project into an agile process, Smartling has partnered with travel industry authority Skift on a new report.
About Localization

Where Global B2B Marketing Strategies and Customer Experience Intersect

Prospects are far more ready to convert when they feel that they are being noticed and treated as individuals.

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